Episode 8 - Benchmarking your Benchmarks

Rodney & Gabe convince Jake Mower to join this episode to have a talk about benchmarking pricing performance. Jake is the top of the call sheet when Gabe and Rodney face problems they're not sure how to approach, and he didn't disappoint. Jake brings his usual thoughtful approach to how one might realistically think about benchmarking someone's pricing performance and some common pitfalls.